Famous film writer David Germain claimed that this year’s box office receipts appeared below last year not because of piracy, but rather because the studios didn’t give out a successful product (film).
Back in 2010, it was “Avatar” and “Dark Knight”, but in 2011 there wasn’t a single must-see mass blockbuster.
Nevertheless, this reveals one of the problems that the movie industry has been having adjusting itself to the new digital era.
For a while now, the movie studios have tried to encourage consumers to the cinemas by developing a product worthwhile experiencing in comparison to what people could have at home.
What it was instead is movie studios increased cinema tickets for so much that they could be compared to live concerts and expensive restaurants.
Its not surprising that today most people would rather wait for a DVD to come out, and simply watch it at home, instead of going to the cinema. This is a cheap alternative that looks more than just attractive.
Personally for me, I don’t remember the last time I was in a movie theater. There are a few reasons to that. One is – they just don’t show what I want to see.
Local cinemas keep feeding the masses with these blank blockbusters, in other words, “movies without soul”, which I can barely stand.
I prefer searching for something watchable myself, and I usually find a lot of interesting movies to watch. This has always worked fine, as long as I can remember. I guess, you could say, I am going for the cheaper alternative here. I enjoy my privacy.
Getting back to outside opinion – David Germain pointed out that the movies currently being screened are actually more about overhyped disappointments and there’s really a complete lack of choice. In 2010, indie, foreign and documentary movies did really well, they also cleaned up at Netflix and Blockbuster.
Germain also added the statistics shows that while the audience still loves films, cinema theaters are already losing their charm and the studios have lost the plot.
Meanwhile, the Motion Picture Association of America insists that everything will be allright if they could “crucify” some more file-sharing pirates. You all know the word – there’s always someone to blame…
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