Three young folks established their own multimedia company. Gregg Febbraio, 15, and twins Grant and Charles Khosla, 16, bantered over a table strewn with papers detailing their latest projects for potential clients in their Greenwich basement studio, Greenwich time reports.
“It is fun to create a mood for an event by editing raw video,” said Grant, a sophomore at Rye Country Day, of their work covering local fundraisers. “We try to achieve in film what local organizations can’t capture in a paragraph.”
The teen entrepreneurs are co-owners of GCG Images, a multimedia company launched in early September that produces short documentary films for local nonprofits under the brand FUNDocs. They post their videos to their website and update a film blog regularly, commenting on everything from the Oscars to the impact of Steve Jobs on filmmaking technology.
“Our goal is to not only produce cutting-edge video, but also a really strong website,” said Charles, also a Rye Country Day sophomore. “We are really trying to publicize our work. The website gives us added exposure.”
The trio met at Stanwich School, where they experimented with professional film tools as early as fifth grade, editing their own short films using programs such as Final Cut Pro and Adobe Premiere. Their first foray into producing professional documentaries, however, was creating a four-minute film recap of the fourth-annual Greenwich Wiffle Ball Tournament in July in cooperation with event coordinators.
“We were used to dealing with footage of athletes, picking a song, and editing the video to the beat,” said Gregg, a sophomore at Stanwich School and the company’s resident film editor who has garnered over 50,000 views in total for his YouTube videos of sports coverage.
Charles, who describes himself as the “chief film director,” said he experimented with different camera angles while Grant conducted interviews with referees, coaches and players.
“We brainstormed a whole different strategy for the Wiffle Ball coverage,” Grant said. “Providing video adds value to the event.”
Following the positive reception of their Wiffle Ball documentary, the teens sought the aid of Phillip Lohmeyer, Charles’ instructor at the Greenwich Cartooning Chronicles’s Cartooning Clinic, in creating GCG Images.
“They told me they wanted to start a business, so I helped focus them a bit,” said Lohmeyer, who has mentored the teens through the process of launching their company and pursuing potential clients. “It’s unbelievable that they are doing this on top of their normal schoolwork. This is something I could have never done in a million years at their age. They are beginning to understand what it takes to network and supporting good causes in town at the same time.”
The trio celebrated the launch of GCG Images and hosted a movie premiere at the Khosla’s residence in early September. They debuted their animated movie, The Beginning, to friends and potential clients at an outdoor screening, rolling out a red carpet and projecting the film on a ten-by-seven-foot screen.
Since the launch, the teens continue to meet every Saturday morning for a roundtable discussion of their goals for the company and their progress on individual projects.
“When they work together, there is lots of enthusiasm about the brainstorming process,” Lohmeyer observed. “They bounce ideas off of each other.”
The teens’ long-term goals for the company include releasing additional photography and short film brands that will allow them to expand their portfolio in different mediums. Charles is already in the midst of animating a film that he is producing in conjunction with Lohmeyer, including some of his friends in voice-overs for the characters.
For now, however, the teens’ focus remains establishing their brand as a documentary company — their latest endeavor is covering a flash mob of about 60 teachers at Rye Country Day October 15 as part of the school’s Wildcat Weekend, which includes four sporting events on campus.
“They invented their own business formula,” Lohmeyer said. “Short-form film is the currency of our town. They are making it YouTube-able so anybody can enjoy.”
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